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About Us

The Founders
Shawna Dawson and Sonja Rasula not only share the same birthday, they both love street food. After working together on a few projects they decided to join forces to bring something ‘delicious’ to the city they love…

Our Mission
Our goal when we started the LA Street Food Fest was not only to fill a gap in the local foodie and events scene with a delicious good time, but to create community and a platform to support independent small business owners. For that reason, all of our events aim to do much more than just entertain. Each event benefits at least one local charity and we host mandatory meetings for our vendors that cover everything from the basics of food handling to marketing skills, including how to create sustainable business models.

At every event, we sponsor the participation of some of our smaller vendors we know otherwise wouldn’t be able to be there. Charity based tasting events often require vendors to donate their food and services, something we know can be challenging for new and less established vendors, and for that reason, the participation of every vendor at our Summer Tasting Event is being subsidized by us.

For us, every event is an opportunity to do a little good and to help make this amazing city we call home a little better for it. We hope that you will join us in enjoying fantastic food and a great time, while also supporting our local community and LA’s economy!

About Shawna

A native Angeleno who spent her formative years terrorizing the good people of Mt Washington and Hancock Park, Shawna Dawson is a USC grad, marketing ninja and social media maven with more than a decade of experience doing business in more than a dozen countries, from Japan to Australia. A passionate foodie and believer in the power of community, Dawson was among the first to join Yelp LA where she was an active contributor for years before taking the reins as Director of Marketing and Community Manager cultivating a loyal following alongside countless sponsorships, promotions and memorable events. At the helm of her own company, Sauce|LA, she consults clients on the virtues of grassroots, social and viral media and is working on soon to launch, Artisanal LA, showcasing the city’s finest local, sustainable and handmade edibles. Shawna was recently featured in Crave LA’s 2010 guide to the city’s top women entrepreneurs. She calls Carthay Circle home with her video gaming Welshman and their two cats.

Favorite Taco: Buche, buche, buche! (And al pastor con piña)
Favorite Frozen Treat
: Chocolate covered frozen banana
Favorite Condiment
: Is bacon a condiment?

About Sonja
A native Angeleno, Sonja is proud to have grown up in the hills of Echo Park amongst coyotes and churros. A designer, writer, activist and community currator, Sonja Rasula is the Founder and Director of UNIQUE LA (the largest independent design+art show in the country). Before starting UNIQUE LA Sonja starred as an interior designer on HGTV’s ‘Home to Go’ and TLC’s ‘Trading Spaces’, and was a Pop Culture Expert on the Canadian music television stations MuchMusic and MuchMoreMusic. An online content and marketing whiz with 10 years experience, she’s created and directed new media campaigns for numerous brands including Food Network, Reebok, Sony, HGTV and AT&T. Sonja is currently expanding the UNIQUE brand to Atlanta and NYC. She lives in Silverlake, where she loves hosting Sunday Night Dinner for friends.

Favorite Taco: Al Pastor all the way!   
Favorite Frozen Treat
: Chocolate-dipped vanilla soft serve cone
Favorite Condiment
: Cheese was made to go on top of anything, right?

Photo Credit: / Hair & MakeUp courtesy StudioDNA

© 2009 – 2011 Angeleno, Inc. All rights reserved.


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